Converse Cons - Weapon
For the release of the Weapon 2016 sneaker, we gathered up the Cons team along with iconic photographer Fred Mortagne AKA French Fred, and took a trip down to Lisbon to capture the boys doing what they do best.
Role: Creative Director + led shoot from agency side
Having already reinforced its skate team with a slew of productive, young talent over the course of the year, Converse’s CONS division taps a skate photography icon to usher in its latest, greatest footwear offering. The brand recruited Fred Mortagne – known in many circles as French Fred – to shoot its rugged high-top Weapon silhouette in the equitably untamed urban landscape of Lisbon, Portugal. CONS‘ threw ambassadors Jerome Campbell, Javier Mendizabal, and Remy Taviera into the Portuguese capital to shred the city’s rustic spots, excavating its abandoned gems alongside artists Ilk, AKA Corleone and Sam Taylor. Peep photos from the trip above, a neat video below, and look for the CONS Weapon to officially release on Friday, August 22. - -
-Hypebeast
You're probably thinking, I haven't seen enough photos from this shoot. In which case, you're in luck because here are some BTS shots from myself & Fred